A growing segment of US consumers is scrutinizing animal treatment and slaughter from an Islamic lens, while halal food consumption among the nation’s fast-growing Muslim population has become a ballooning enterprise in the United States and is now estimated at over $20 billion. 

This growing halal industry has been met with increased regulations and scrutiny

Seattle Partner Jason Howell, Co-Chair of the firm’s Advertising, Marketing & Promotions group, together with Chicago Partner Jeanne Cullen and San Francisco Senior Counsel Joren Ayala-Bass, recently gave a Consumer Protection Law Update to ABA Consumer Protection Committee members.  The May 12 webinar on truth-in-advertising and consumer protection issues drew attendees from around

Members of Perkins Coie’s Food Litigation practice group recently wrote an article titled “Advertising Pitfalls and Best Practices to Respond to False Advertising Challenges,” that Bloomberg published in its Social Media Law Report on December 23, 2014. The article summarizes several recent actions against online and offline advertising practices, and provides preventative and defensive tips